At the Cerdán farm, eating well is in the genes. Like many other Andalusian families, they have grown their own olive trees and consumed their own olive oil for years, making good food their standard.
This is the story of this month's New Origin Oliva product, Mediterranean Elixir: a smooth, multifaceted olive oil from Almeria, rich in love for our gastronomy, whose name evokes the numerous health benefits of extra virgin olive oil and the Mediterranean lifestyle.
Mediterranean Elixir: universal vocation from a local origin
The oil that would end up becoming Mediterranean Elixir has its origins some 30 years ago when the Cerdán family grew and harvested their own lechín olives to produce their oil. At that time, many hands were needed because they practically did not use tools or machinery.
For this reason, they invited friends and family to the harvest and it became one of the events of the year. Keeping everything in-house was also a way of ensuring that the oil came out the way the family wanted. In fact, the Cerdán family's attention to detail goes beyond the oil.
The history of Mediterranean Elixir and attention to detail
For many years, this family from Almería with roots in Granada has insisted on raising the pig themselves, so they can choose the breed of the animal, its feed and the age of slaughter, extending the process as long as necessary to be able to enjoy the meat and sausage exactly as they like. Over the years, the slaughters have disappeared but that love for detail and that vocation for continuous improvement remains in the oil they make.
Indeed, Mediterranean Elixir is all about respect for tradition. But also respect for flavour. That is why, over time, some of the tasks in the production process were mechanised in order to take greater care of the fruit and the land. First, the system for transporting and preserving the olives was improved, preventing their deterioration and reducing the time it took to take the harvest to the mill for grinding. Later, the composition of the original oil began to change until it became the current oil, made from manzanilla with a small percentage of picual, which seeks a pleasant flavour, with an aroma of sweet fruit and almond, which offers many culinary possibilities, even with the simplest dishes.
Already on their current farm, in Tíjola, a pioneering harvesting system was implemented, devised by the Cerdán family business, which prevented damage to the fruit and therefore reduced the acidity of the oil.
Why Mediterranean Elixir?
In 2015, they decided to market their precious treasure under the name Mediterranean Elixir. The time had come to spread the word about the culture of olive oil, to make known their particular philosophy: take care of the fruit to take care of yourself, take care of what you eat to take care of your health. Enjoy pleasure and life.
This month, Mediterranean Elixir is the New Origin Oliva product. Try it with an exclusive discount for blog readers. Enter the code placeryvida when making your purchase.